New Products For March!

It’s here! Our gorgeous selection of wrapping paper for all your Islamic occasions. Gift wrap comes with a matching tag. We also have in stock the new counting numbers bookmarks, that will definitely be a winner with the kids and brighten up all their books.


Why our dolls are faceless

Many people have asked why our fair-trade dolls are faceless. While there are many fiqh opinions regarding toys which resemble animate objects, we feel that to be on the safer side and to follow the stronger opinion, our dolls would have no features and be as close to the dolls that A’isha (ra) would have played with.

Hadith: Abu Dawood and al-Nasaa’i narrated from ‘A’ishah (ra) that she said: “The Messenger of Allaah (peace and blessings of Allaah be upon him) came from the campaign of Tabook or Khaybar…” and he mentioned the hadeeth about the Prophet (peace and blessings of Allaah be upon him) tearing down the curtain on which there were images, that ‘Aa’ishah had put over her door. She said: And he uncovered the niche in which were dolls that ‘A’ishah used to play with. He said: “What is this, O ‘A’ishah?” She said: “My daughters (i.e., dolls).” She said: And he saw among them a horse with two wings tied to it and said: “What is this?” I said: “A horse.” He said:  “A horse with two wings?” I said: “Have you not heard that Sulaymaan had horses with wings?” and he smiled. The report mentioned by Ibn Hajar was narrated by Abu Dawood, no. 22813; classed as saheeh by al-Albaani in Ghaayat al-Maraam, 129. 

faceless dollsWe also believe that dolls without features will encourage the imagination of the child, as the doll is not restricted to one facial expression. Unlike plastic molded dolls, with a fixed frozen smile, a child that is playing with a Smart Ark doll can imitate life and different situations. The doll can be sad, happy, and grumpy and can imagine a range of different expressions, encouraging the child to take the lead in creative play.

We are sure that our Smart Ark dolls will become a loving friend to your little one. Not only are our dolls soft, beautiful and well made, we are also proud of the fact that our dolls are certified fair-trade, which means every person that made our dolls have been paid a good wage and work in good conditions. Our dolls are also made by hand loomed cotton which is then dyed in environmentally friendly dyes.


Therefore our Smart Ark dolls are not only inspired by the Sunnah insha’Allah, they are good for the people who have made them, good for the environment and also a beautiful toy for your child!

New Bookmarks

Beautiful book markers with motivational Qur’anic ayah. As with all our products, made with recycled materials.

Coming very soon – will be available in November 2012 insha’Allah


New Book Samples

Here is the first sample of the new “Allah Created Everything” colouring book, that we have designed. As always the book is made from paper that is wood free, and made from post consumer waste instead. The colouring book is an ideal introduction to Tawheed and one Allah’s Beautiful Names, “Al Khaliq” – The Creator.

Available in November 2012 insha’Allah.

Allah Created Everything colouring book